So, now that you know more about the history, this Huckberry clothing review will go over some highlights of the shopping experience. Through social media and crowdfunding initiatives, Huckberry is slowly making its mark on the outdoor apparel industry.Īlongside its rapid growth, Huckberry tells its story through compelling marketing, images, and videos that appeal to everyday consumers. All of its products are made in the United States. The retailer is still independent, with offices in San Francisco, California, and Columbus, Ohio. So, they dreamed up a business that was “equal parts store, magazine, and inspiration.” Greiner and Forch invested $10,000 of their own money into the Huckberry LLC and started from scratch. The duo found that there wasn’t any brand they could relate to-they were two 20-somethings in the city who loved the wilderness. They talked about their ideas over drinks after work and realized they “needed Huckberry to exist.” They realized how daunting “cranking out spreadsheets for 90 hours” was while sitting on a chairlift in Squaw Valley.
Huckberry was founded in 2010 by Richard Greiner and Andy Forch.